YOUR PRIVACY CHOICES
Last Updated: 31 August 2026
BLACRO WEARABLE PRIVATE LIMITED (“BLACRO”, “we”, “us”, “our” or “Company”) respects your privacy and is committed to protecting the personal information you provide to us.
This Privacy Policy explains how BLACRO collects, uses, stores, processes, shares and protects personal information when you visit or use our website, place an order, communicate with us, participate in our promotions, or otherwise interact with our products and services.
By accessing or using the BLACRO website, you acknowledge that you have read and understood this Privacy Policy.
If you do not agree with this Privacy Policy, please discontinue use of the website.
This Privacy Policy should be read together with our Terms & Conditions, Shipping Policy, and Return & Exchange Policy.
1. ABOUT BLACRO
The website is operated by:
BLACRO WEARABLE PRIVATE LIMITED
Registered Office:
DIFFINCE COLONY DHANDERA, ROORKEE,
Dandhera, Roorkee, Haridwar – 247666,
Uttarakhand, India
Email: culture@blacro.in
Phone: +91 8630942404
For the purposes of applicable data-protection law, BLACRO may act as the entity responsible for determining the purposes and means of processing personal data collected through our website and services.
2. INFORMATION WE COLLECT
Depending on how you interact with BLACRO, we may collect the following categories of information.
2.1 Information You Provide Directly
When you place an order, create an account, contact us or otherwise interact with our website, we may collect:
• Full name;
• Billing address;
• Shipping/delivery address;
• Email address;
• Mobile or telephone number;
• Order details;
• Product preferences;
• Information provided when contacting customer support;
• Information provided when submitting a review or feedback; and
• Other information you voluntarily provide to us.
Please do not provide sensitive personal information that is not required for the relevant transaction or service.
2.2 Payment Information
When you make a purchase, payment information may be processed through our third-party payment service providers.
Depending on the payment method used, the payment provider may process information such as:
• Card-related information;
• UPI details;
• Bank-related information;
• Transaction identifiers;
• Payment status; and
• Other information necessary to process the transaction.
BLACRO does not intentionally collect or retain complete payment-card credentials where the payment is processed directly by a third-party payment service provider.
Payment providers may process your information in accordance with their own privacy policies and applicable law.
2.3 Information Collected Automatically
When you access our website, certain technical and usage information may be collected automatically, including:
• IP address;
• Browser type;
• Device type;
• Operating system;
• Approximate geographic information derived from technical data;
• Pages visited;
• Products viewed;
• Referring pages or sources;
• Website interaction data;
• Date and time of access;
• Session information; and
• Other technical information necessary for website operation, security and analytics.
This information may be collected through cookies, pixels, tags, logs and similar technologies.
3. COOKIES AND SIMILAR TECHNOLOGIES
BLACRO and our service providers may use cookies and similar technologies to operate and improve the website.
Cookies may be used for purposes including:
• Keeping the website functioning properly;
• Remembering preferences;
• Maintaining shopping-cart functionality;
• Understanding website traffic;
• Measuring marketing performance;
• Improving website functionality;
• Providing relevant advertising;
• Detecting fraud and security threats; and
• Understanding how visitors interact with our website.
Some cookies may be necessary for the operation of the website, while others may be used for analytics, advertising or other optional purposes.
Where required by applicable law, BLACRO will obtain the necessary consent before using non-essential cookies or similar technologies.
You may be able to control cookies through your browser or device settings. Disabling certain cookies may affect the functionality of the website.
4. WHY WE USE YOUR PERSONAL DATA
BLACRO may process personal data for legitimate and lawful purposes, including:
Order Fulfilment
To:
• Process and confirm orders;
• Process payments;
• Ship products;
• Provide delivery updates;
• Handle returns, exchanges and refunds; and
• Provide customer support.
Customer Communication
To:
• Respond to enquiries;
• Communicate regarding orders;
• Provide customer-service assistance;
• Send important transactional messages; and
• Communicate changes to our services or policies.
Website Operation
To:
• Operate and maintain our website;
• Improve website functionality;
• Understand how customers use our website;
• Diagnose technical problems; and
• Maintain website security.
Fraud Prevention and Security
To:
• Detect and prevent fraudulent transactions;
• Protect our customers and business;
• Investigate suspicious activity;
• Prevent abuse of promotions and policies; and
• Maintain the security of our systems.
Marketing and Promotions
Where permitted by applicable law and, where required, with your consent, we may use your information to:
• Send promotional emails;
• Send information about new collections;
• Inform you about launches;
• Send promotional offers;
• Conduct marketing campaigns; and
• Measure the effectiveness of our marketing.
You may opt out of promotional communications at any time using the unsubscribe mechanism provided in the communication or by contacting us.
Legal and Regulatory Compliance
We may process information where necessary to:
• Comply with applicable laws;
• Respond to lawful requests from authorities;
• Maintain business records;
• Resolve disputes;
• Enforce our agreements; and
• Protect our legal rights.
5. BASIS FOR PROCESSING PERSONAL DATA
BLACRO will process personal data only for lawful purposes and in accordance with applicable data-protection laws.
Depending on the circumstances, processing may be based on:
• Your consent;
• Processing necessary to provide goods or services requested by you;
• Compliance with applicable legal obligations;
• Other lawful grounds recognized under applicable law; or
• Other circumstances permitted by applicable law.
Where consent is required, BLACRO will seek consent through an appropriate affirmative action and will not treat silence or inactivity as consent.
Where processing is based on consent, you may withdraw your consent in accordance with applicable law.
Withdrawal of consent will not affect the lawfulness of processing that occurred before withdrawal.
However, withdrawal may affect our ability to provide certain services where the relevant processing is necessary for those services.
The Digital Personal Data Protection Act, 2023 provides for consent to be free, specific, informed, unconditional and unambiguous, with clear affirmative action, and provides for withdrawal of consent.
6. INFORMATION WE RECEIVE FROM THIRD PARTIES
We may receive information from third-party service providers where necessary to provide our services.
Examples may include:
• Payment processors;
• Shipping and logistics partners;
• E-commerce technology providers;
• Analytics providers;
• Advertising platforms;
• Customer-support platforms;
• Fraud-prevention providers; and
• Other service providers supporting our business.
Such information will be processed in accordance with applicable law and the purposes described in this Privacy Policy.
7. HOW WE SHARE PERSONAL DATA
BLACRO does not sell your personal data as a standalone product.
We may share or disclose personal data where reasonably necessary with:
Payment Service Providers
To process and verify payments and transactions.
Logistics and Delivery Partners
To fulfil and deliver your orders.
This may include sharing your name, delivery address, phone number and order information.
Technology and E-commerce Service Providers
To operate our website, maintain our systems and provide related services.
Analytics Providers
To understand website usage, traffic and customer interactions.
Marketing and Advertising Partners
Where permitted by applicable law and, where required, with your consent, we may share limited information or identifiers with advertising and marketing service providers to measure campaigns and provide relevant advertising.
Customer Support Providers
To help us respond to customer enquiries and provide support.
Professional Advisors
We may share information with lawyers, accountants, auditors, consultants and other professional advisors where reasonably necessary.
Government and Law-Enforcement Authorities
We may disclose information where required or permitted by applicable law, legal process, court order, governmental request or regulatory requirement.
Business Transfers
If BLACRO undergoes a merger, acquisition, restructuring, financing, sale of assets or similar transaction, personal data may be transferred as part of that transaction, subject to applicable law.
We require service providers that process personal data on our behalf to handle such data in accordance with applicable contractual, security and legal requirements.
8. INTERNATIONAL DATA TRANSFERS
Some of our technology, payment, analytics, advertising or other service providers may process personal data outside India.
Where personal data is transferred outside India, BLACRO will take steps required by applicable law, including any restrictions, safeguards or requirements that may apply to such transfers.
9. DATA RETENTION
BLACRO retains personal data only for as long as reasonably necessary for the purposes for which it was collected, including:
• Fulfilling orders;
• Providing customer support;
• Maintaining transaction and business records;
• Complying with legal and regulatory requirements;
• Resolving disputes;
• Preventing fraud;
• Enforcing agreements; and
• Protecting our legal rights.
When personal data is no longer required for a lawful purpose, we will take reasonable steps to delete, anonymise or otherwise dispose of it in accordance with applicable law and our retention practices.
Certain information may need to be retained for longer periods where required by law or necessary to establish, exercise or defend legal claims.
10. DATA SECURITY
BLACRO takes reasonable technical and organisational measures designed to protect personal data against unauthorized access, loss, misuse, alteration, disclosure or destruction.
Security measures may include:
• Access controls;
• Authentication measures;
• Encryption or secure transmission where appropriate;
• Monitoring and security controls;
• Restricted access to personal data; and
• Internal procedures designed to protect personal information.
However, no method of transmission over the internet or method of electronic storage can be guaranteed to be completely secure.
Accordingly, while we take reasonable measures to protect your information, we cannot guarantee absolute security.
Where required by applicable law, BLACRO will take appropriate steps in response to a personal-data breach, including notifications to affected persons or authorities where legally required.
The DPDP Rules, 2025 prescribe specific security safeguards and breach-related obligations for Data Fiduciaries, subject to their applicable commencement.
11. YOUR RIGHTS
Subject to applicable law and the relevant commencement of applicable provisions, you may have rights relating to your personal data, including:
• The right to obtain information about the processing of your personal data;
• The right to access information regarding personal data processed by us;
• The right to request correction of inaccurate or incomplete personal data;
• The right to request deletion of personal data where applicable;
• The right to withdraw consent where processing is based on consent;
• The right to register a grievance regarding the processing of your personal data; and
• The right to nominate another individual to exercise certain rights in the event of death or incapacity, where provided by applicable law.
These rights may be subject to legal exceptions and limitations.
To exercise an applicable right, you may contact us using the details provided in the Contact Us section.
We may need to verify your identity before processing certain requests.
12. WITHDRAWAL OF CONSENT
Where we process your personal data based on consent, you may withdraw your consent by contacting us or using the relevant consent-management mechanism provided by us.
The withdrawal of consent will not affect the legality of processing undertaken before the withdrawal.
If you withdraw consent that is necessary for providing a particular service, we may no longer be able to provide that service where the relevant processing is legally necessary for its provision.
We will process withdrawal requests in accordance with applicable law.
13. MARKETING COMMUNICATIONS
If you have opted to receive marketing communications from BLACRO, we may contact you through channels such as:
• Email;
• SMS;
• WhatsApp or other messaging services;
• Push notifications; or
• Other communication channels permitted by law.
You may unsubscribe from promotional communications at any time.
Transactional and service-related communications may continue even after you opt out of marketing communications where such communications are necessary to fulfil an order, provide a service, protect your account or comply with legal obligations.
14. CHILDREN'S PRIVACY
Our website is intended for use by individuals who are legally capable of entering into transactions under applicable law.
We do not knowingly seek to collect personal data from children in circumstances where parental consent or other requirements apply under applicable law.
Where applicable law requires verifiable parental or guardian consent for processing a child's personal data, BLACRO will follow the applicable requirements.
If you believe that a child has provided personal data to us in circumstances where such processing is not permitted, please contact us.
15. THIRD-PARTY WEBSITES AND SERVICES
Our website may contain links to third-party websites, social-media platforms, payment services or other external services.
BLACRO is not responsible for the privacy practices, content or security of third-party websites or services.
We encourage you to review the privacy policies of third parties before providing them with personal information.
16. SOCIAL MEDIA
BLACRO may maintain accounts or pages on third-party social-media platforms.
Interactions with BLACRO through those platforms may be subject to both this Privacy Policy and the privacy policies of the relevant platform.
Information you voluntarily make publicly available on social-media platforms may be visible to others.
BLACRO does not control the privacy settings or policies of third-party social-media platforms.
17. USER-GENERATED CONTENT
If you submit reviews, photographs, testimonials, comments or other content to BLACRO, we may process the personal information contained within that content for purposes such as:
• Publishing the content;
• Displaying customer reviews;
• Marketing and promotional activities;
• Responding to customer feedback; and
• Operating our website and social-media channels.
Where required by law, we will obtain appropriate consent before using personal information contained in user-generated content for specified purposes.
Please avoid submitting personal information belonging to another person unless you have the necessary authority or permission.
18. DATA PROTECTION FOR ACCOUNT AND ORDER INFORMATION
Where customer accounts are available, you are responsible for maintaining the confidentiality of your login credentials and for activities carried out through your account.
Please notify BLACRO promptly if you believe your account has been accessed without authorization.
BLACRO will not knowingly ask you to provide your full password through an unsolicited email, message or phone call.
19. DATA PROTECTION OFFICER / CONTACT PERSON
For privacy and personal-data related queries, requests or concerns, you may contact:
BLACRO WEARABLE PRIVATE LIMITED
Email: culture@blacro.in
Phone: +91 8630942404
Registered Office:
DIFFINCE COLONY DHANDERA, ROORKEE,
Dandhera, Roorkee, Haridwar – 247666,
Uttarakhand – 247666, India
Where applicable under law, BLACRO will designate a Data Protection Officer or other authorized person and provide the relevant contact details through this Privacy Policy or another appropriate communication channel.
20. GRIEVANCE REDRESSAL
If you have a concern regarding the collection, use, disclosure or handling of your personal data, you may contact BLACRO at:
Grievance Officer:
Email: culture@blacro.in
Phone: +91 8630942404
Registered Office:
BLACRO WEARABLE PRIVATE LIMITED
DIFFINCE COLONY DHANDERA, ROORKEE,
Dandhera, Roorkee, Haridwar – 247666,
Uttarakhand, India
We will acknowledge and endeavour to address privacy-related grievances within the timelines prescribed by applicable law.
Nothing in this Privacy Policy prevents you from exercising any statutory right or approaching a competent authority where permitted by applicable law.
21. DATA BREACHES
If BLACRO becomes aware of a personal-data breach affecting your personal data, we will take appropriate steps to investigate, contain and remediate the breach.
Where notification is required by applicable law, we will provide the required information to affected individuals and/or relevant authorities within the applicable statutory timelines and in the manner prescribed by law.
22. CHANGES TO THIS PRIVACY POLICY
BLACRO may update this Privacy Policy from time to time to reflect:
• Changes in our business;
• Changes to our website or services;
• Changes in technology;
• Changes in our data-processing practices; or
• Changes in applicable laws or regulatory requirements.
The updated version will be published on this page with a revised “Last Updated” date.
Where required by applicable law, we will provide additional notice or obtain consent before implementing material changes.
23. CONTACT US
If you have questions about this Privacy Policy, your personal data, or our privacy practices, please contact us:
BLACRO WEARABLE PRIVATE LIMITED
Email: culture@blacro.in
Phone: +91 8630942404
Registered Office:
DIFFINCE COLONY DHANDERA, ROORKEE,
Dandhera, Roorkee, Haridwar – 247666,
Uttarakhand, India
24. ACKNOWLEDGEMENT
By using the BLACRO website, you acknowledge that you have had the opportunity to read and understand this Privacy Policy.
Where applicable law requires consent for a particular processing activity, BLACRO will obtain such consent through an appropriate affirmative mechanism.
BLACRO WEARABLE PRIVATE LIMITED reserves the right to process personal data only in accordance with applicable law and the purposes described in this Privacy Policy.